Предпринимателям
Вы сможете перевести бизнес в онлайн и сэкономить на подрядчиках. Научитесь планировать бюджет на интернет-маркетинг, запускать контекстную и таргетированную рекламу. Сможете эффективно работать даже в кризис и увеличивать доход.
Руководителям малого и среднего бизнеса
Вы узнаете, как определять стратегию интернет-маркетинга, прогнозировать бюджет и управлять командой digital-специалистов: удалённых, на аутсорсе и в штате. Научитесь работать с веб-аналитикой, сможете принимать решения на основе точных данных и сокращать издержки.
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Создавать интернет-магазин на платформе Advantshop
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Вести расчёты и строить прогнозы в Excel и Google Таблицах
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Правильно читать финансовую отчётность
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Анализировать аудиторию и конкурентов
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Составлять финансовую модель бизнеса
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Запускать рекламные кампании
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Делать посадочные страницы на Tilda
- Маркетинг для предпринимателей
- Запуск и продвижение интернет-магазина с нуля
- Дизайнер сайтов на Tilda
- Бонусный курс. Финансы для предпринимателя
- Бонусный курс. Excel с нуля до PRO
- Бонусный курс. Google Таблицы с нуля до PRO
Николай Смирнов — Программный директор Skillbox
Полина Бынова — Маркетинговый директор Ridero, автор курса «Директор по маркетингу»
Все преподаватели
Детали курса: Бизнес: из офлайна в онлайн 2.0 от Skillbox
Онлайн-школа | Skillbox |
Направление | Интернет-маркетинг |
Категория | Основы маркетинга, Теория и основы |
Формат обучения | Онлайн |
Уровень | Новичкам |
Длительность курса | 12 месяцев |
Доступ к курсу | После регистрации |
Срок доступа к материалам | Навсегда |
Рассрочка | Да |
Цена в рассрочку | 3 155 ₽/месяц |
Финальная цена | 107 280 ₽ |
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